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About Rex The Hunt
Potentially boding well for the Macquarie forecast are at least two factors. First, there are signs of turnover increases across a variety of yes/no exchanges. Second, volume surged to start September with those spikes arriving even before the NFL season kicked off.
As Macquarie analyst Chad Beynon points out, prediction markets generated $4.3 billion in taker volume during the first week of September without any help from the NFL, building on momentum from the 2026 World Cup. However, the NFL’s impact was immediate, with taker volume hitting a daily record during Week 1 of the campaign.
With all that in mind, it’s not surprising that Macquarie expects sports event contracts will drive approximately 80% of taker volume this year, but Beynon sees other categories growing over the long term.
How to play Rex The Hunt
Uhh…sure. Replacing fiat dollars with BTC for “value preservation” is like speedballing heroin and cocaine as a valuable tool for maintaining emotional balance. Yeah, you’ll be balanced, on average I guess, except you won’t feel that way ever when you’re swinging between wild extremes and your pulse varies from 40 – 200bpm every other minute and you end up in cardiac arrest. But hey, I know, the world has gone completely and utterly mad, so what else is new?
Just the rumors of this had spurred BTC past $58,000 a token, but then whoops, it crashed again by about $10,000 in a matter of minutes. This is what corporate America wants to put on its balance sheets? A pseudo-asset that they won’t even know the value of any given minute? Speedballing by comparison seems quite the mild, conservative habit to engage in. But the BTC crowd certainly has one thing absolutely right. Having extra fiat money on your balance sheet, especially U.S. dollars, at this point in monetary history, is extremely dangerous, even suicidal. Corporations are going to have to get rid of them real soon, because the U.S. dollar is about to completely implode. And with the U.S. dollar, will go every single other fiat currency in the world in real purchasing power terms.
Once it becomes obvious, it will be too late to do anything about it. It doesn’t matter how great a company you have. If you are interested in preserving your company, there is only one thing you can do. Replace any extra fiat currency stuck on your balance sheet with real money, with gold, now, or you will sink together with all the inflated paper nothing units on your balance sheets.
What is Rex The Hunt?
With odds of 17% on Kalshi’s futures market, the Rams are the only NFL team to open the season with double-digit odds. The probability translates to +488 in American odds, a figure that is regarded as comparatively low for a Super Bowl favourite. But history is not on the Rams’ side – all of the last 25 NFL teams to open a season with futures odds of +500 or lower have failed to win the Super Bowl, according to Yahoo Sports.
In May, the NFL sent a letter to the US Commodity Futures Trading Commission with a list of certain event contracts it deemed objectionable. By July, the league doubled down with public comments to the CFTC after the agency issued draft regulations for the contracts. The NFL cited props on player injuries, penalty totals and missed field goals as those that fit the bill. Goodell, however, conceded that the NFL has held discussions regarding prediction markets as public policy evolves.
Two other leagues, Major League Baseball and the National Hockey League, have each signed a Memorandum of Understanding with the CFTC that allows participating teams to partner with the operators.
