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Harrison Barrett, VP of business development, spoke to the iGB team at iGB L!VE 2026 to discuss the evolution of Soft2Bet’s MEGA platform, which started out as a purely gamification layer but has become “much more compelling than simply leaderboards, missions and point-based rewards”.
As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.
With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.
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The mayor of the Chicago suburb Burr Ridge says he will return a $2,000 donation from a local restaurateur and social media chef accused of moonlighting as an enforcer for an illegal gambling ring.
In response to a query from local news outlet Patch, Republican Mayor Gary Grasso confirmed the existence of the donations from the Capri restaurant and the Are We Live nightclub, two Burr Ridge businesses owned by Filippo “Gigi” Rovito.
Rovito, whom NBC Chicago previously reported has alleged ties to the Chicago Outfit, is facing federal charges of operating an illegal gambling business and conspiracy to collect extensions of credit by extortionate means.
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Mobile content provider live with dynamic regional operator
Mobile-first games developer OneTouch has launched its highly acclaimed gaming suite with Latin American brand Sellatuparley. The LatAm-based operator will introduce its extensive player base to OneTouch’s widely celebrated collection of slots, table and arcade games, including perennial player favourites Forgotten Pharaoh, MVP Hoops and Tiki Terror.
The supplier has gone from strength-to-strength on the continent, having extended its reach through comprehensive commercial partnerships with the likes of Jazz Gaming Solutions.
